Product Design Students worked with the U of D basket ball team to establish the specific player performance needs of traction, fit and support. The visual inspiration for the footwear proposals were derived from player profiles, team rituals, U of D culture and context. The designers distributed surveys to the players asking them about their style of play and personal profiles. To enrich the designers understanding of the players, they ate meals with the players, attended fraternity events with them, and photographically documented a day in the life, on and off the court.
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| Photographs by Brooke Houghton on the U of D campus |
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| The design team focused on Elijah Holman for inspiration. |
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| Photo by Brooke Houghton |
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Photo by Brooke Houghton
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| U of D Design Team: Randall Puzzitiello, Brooke Houghton, Tommy O'Connor, Mike Prewitt and Ashley Payne |
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| Concept sketches by Ashley Payne |
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| Concept Sketches by Ashley Payne |
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| Fit Study Mock-up by Ashley Payne |
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| Vigor Concept by Ashley Payne |
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| Physical model by Ashley Payne |
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| Ashley Payne presenting to Nike |
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| U of D Design Team at final Nike Presentation |
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| Concept Sketches by Randall Puzzitiello |
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| Orior final concept sketch by Randall Puzzitiello |
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| Final Physical Model by Randall Puzzitiello |
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| Randall Puzzitiello during Final Presentation. |
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| Concept Sketches by Tommy O'Connor |
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| Final Concept by Tommy O'Connor |
